The Added Value on the Product of Processed Salmon Fish at PT Prasetya Agung Cahaya Utama, Sub-district of Kediri, Regency of Tabanan.

 I PUTU RIDIA PRAMANA, I MADE SUDARMA, NI WAYAN PUTU ARTINI

Program Studi Agribisnis Fakultas Pertanian Universitas Udayana
Jalan PB Sudirman 80232 Bali
Email : ridiap@yahoo.com
sudarmaimade@yahoo.com
artininiwayan59@yahoo.com

Abstract
PT Prasetya Agung Cahaya Utama is a company which running the business
of processing salmon fish into smoked salmon so that providing added value of the
product. The aim of this research is to find out the added value of salmon fish as a
raw material for smoked salmon and to find out the BEP value in the one year
production. The result of research shows that the processing of smoked salmon in the
export market providing more added value that is at Rp 82,930.12/kg of frozen
salmon compares to the added value of smoked salmon in domestic market at the
price of Rp 57,930.12/kg of frozen salmon. The result of BEP analysis shows that the
break event point of smoked salmon quantity at the domestic market in the year of
2013 at 263.26 kg with the break event of selling price at Rp. 192,496.52/kg of
smoked salmon. Further the break event quantity of smoked salmon for export
market at 179.76 kg and the break event of selling price at Rp. 197,087.01/kg of
smoked salmon. Financially the processing of salmon fish into smoked salmon has
provided the profit for the company, but on the other hand the company has a
constraint for the import value which depends on the exchange rate of Rupiah to the
US Dollar.

Key words: Added value, BEP, Salmon

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